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沪教版·英语（高中）高二上册《Unit 1 The media》练习题

共 27 道沉淀题 · AI 对照课标原创 · 三重审校答案可核对

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本单元考点（5 个）

大众传媒类型与功能词汇电视节目与新闻报道表达现在完成时与现在完成进行时广告语言特点分析报刊阅读理解与主旨归纳

本单元练习题（27 题）

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1. 下列广告语中，最典型地运用「重复关键产品名称以加深印象」这一语言特点的是（　　） A. Good to the last drop. B. Fresh, fresh, fresher — FreshMart milk. C. Because you're worth it. D. Just do it.

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2. 某环保杯广告写道：“Less waste. More wonder. Choose LoopCup.” 哪项最准确地分析了这则广告的语言特点？A. 用结构相似的短句形成对比，并以祈使句号召行动，表达简洁有力 B. 用连续疑问句引发读者思考，避免直接表达产品优势 C. 通过押韵和重复相同词语，突出产品的技术参数 D. 用客观陈述罗列产品事实，营造中立、克制的语气

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3. 某饮品广告写道：“Fresh start. Fresh taste. FreshCup.” 广告语反复使用同一个词来增强记忆点，这种主要语言特点是 ___。

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4. 从 media、newspaper、magazine、radio、television、the Internet 中选词填空（每词限用一次）：①提供及时文字新闻的印刷品：________；②主要以声音传播新闻和节目的媒介：________；③可按需访问新闻、视频和社交平台的媒介：________。

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5. 用括号内动词的适当形式填空。Since the local newspaper launched its website three years ago, it ___ (gain) millions of online readers. Recently, the editor-in-chief ___ (work) on a plan to combine print and digital media, and readers say the news coverage ___ (become) more convincing than ever before.

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6. 广告语“Choose a lighter morning.”用简短直接的命令语气吸引受众，这种语言特点可用英文词 i________ 表示。

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7. Read the slogan: "Sip smart, shine bright." The words are short and the phrase is easy to remember, so it catches people's attention quickly. This feature of advertising language can be described with the word c______ (adjective, 以 c 开头，意为“引人注目的”).

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8. The media club ___ its weekly podcast for three hours, and the recording is still in progress. A. has made B. has been making C. made D. is making

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9. Which medium is a printed publication that comes out every day and reports current events? A. a newspaper B. a magazine C. the radio D. television

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10. 某阅读应用的广告语言分析指出：广告以并非期待回答的问题引发受众思考，而不是使用祈使句、重复或押韵。符合这一特点的是哪一项？A. Why settle for ordinary when every page can take you further? B. Turn the page, take the journey. C. Bright ideas, bright future. D. Read with ease, succeed with speed.

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11. 用括号内动词的现在完成时或现在完成进行时填空。The newsroom team ___ (monitor) the election results continuously since 7 p.m. and ___ (publish) exactly five verified updates so far.

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12. 用括号内动词的适当形式填空。The student journalist ___ (publish) four reports so far this term. She ___ (interview) local residents since 9 a.m. and is still speaking to them now.

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13. 用括号内动词的适当形式填空：Our school radio station ___ (interview) ten famous writers so far this term, and its reporter Zhang Hua ___ (prepare) a new programme about the media since last Monday.

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14. 阅读短讯：A town newspaper reports that local shops have begun offering discounts to customers who bring reusable cups. The idea came from a group of teenagers, who hope to cut down on plastic waste. 补全概括短讯主旨的单词：The report focuses on a local c________ to reduce plastic waste.

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15. 某电子阅读器广告语写道：“Your ideas have wings; our reader gives them room to soar.” 这则广告主要运用了哪种语言特点？A. 以明喻直接比较阅读器与飞行器　B. 用隐喻和生动意象表现阅读带来的想象空间　C. 以押韵增强广告语的节奏感　D. 通过反复关键词加深受众记忆

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16. Complete the sentences with the proper form of the verbs in brackets. Every morning since last Monday, the media team ___ (prepare) a news bulletin before eight o'clock, and so far they ___ (broadcast) five bulletins without a single mistake.

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17. 一款笔记软件的广告语是：“Less scrolling, more creating.” 其中 less 与 more 的对照主要体现了广告语言的 ___ 特点。

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18. 根据汉语提示补全单词，完成与电视节目和新闻报道相关的表达：1. Live cove____ge of the election will start at 8 p.m.（新闻报道） 2. The talk show i____viewed three famous scientists yesterday.（采访） 3. The news a____hor reported the story from the scene.（主播）

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19. Mia wants to listen to news while keeping her eyes off a screen. Which medium best meets her need? A. a newspaper B. a magazine C. the radio D. television

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20. Read the slogan: “Fresh taste, happy days!” Its short, memorable wording shows the use of ___ in advertising language.

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21. 根据汉语提示补全单词，完成与电视节目和新闻报道相关的表达：1. j__rnalist（记者） 2. b__adcast（播报） 3. c__verage（新闻报道） 4. h__adline（标题） 5. int__rview（采访） 6. vi__wer（观众）

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22. Choose the option that best completes the news report fragment: The live TV programme was interrupted when the studio received the latest ______ of the earthquake, and the anchor began to broadcast it at once. A. coverage B. commercial C. channel D. comedy

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23. 用括号内动词的现在完成时完成第一空，用现在完成进行时完成第二空。The editor ___ (know) the source for years. The media team ___ (check) the live feed for two hours and is still doing so.

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24. 根据汉语提示补全单词：d__umentary（纪录片）

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25. 根据汉语提示补全单词，完成与电视节目和新闻报道相关的表达：1. document__y（纪录片） 2. headl__e（新闻标题） 3. aud__nce（观众）

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26. Complete the sentence with the correct form of the word in brackets: The TV station decided to (broadcast) ___ the wildlife documentary live at 8 p.m., and the (journal) ___ who covered the story said the (cover) ___ of the event had attracted millions of viewers nationwide.

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27. Read this airline slogan: "Fly high, touch the sky." The two parts end with the same sound, which makes the slogan easy to remember. This language feature of advertising is best described as ___. A. rhyming B. imperative tone C. rhetorical question D. comparison

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沪教版·英语（高中）其他单元练习题

Unit 1 No limits（27题）Unit 1 Across the globe（9题）Unit 1 Decisions（27题）Unit 1 Feeling good（18题）Unit 1 Our world（27题）Unit 2 Places（27题）Unit 2 Things that matter（27题）Unit 2 Roads to education（27题）Unit 2 The things around us（27题）Unit 2 Digital humans（27题）Unit 2 Making a difference（18题）Unit 3 Paying the price（27题）

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